Joske Bros., San Antonio, Texas








Joske Bros. (Joske’s)
Alamo Plaza
San Antonio, Texas




Lower Level
Fountain Room Buffet • Joske’s Budget Basement

Main Floor
Costume Jewelry • Diamond Salon • Silver Salon • Fine Foods • Joske’s Baker • The Chuck Wagon • Stationery • Social Stationery • Luggage • Notions • Sporting Goods • Drugs and Sundries • Optical • Fashion Hosiery • Almost Shoes • Shoe Salon • Shoe Bazaar • Casual Hosiery • Neckwear • Leathergoods • Handbags • Umbrellas • Gloves • Famous Toiletries • Cosmetics • Misses’ Sweaters • Misses’ Blouses • Plaza Sportswear • Lingerie • Men’s Dress Furnishings • Men’s Sport Furnishings • Men’s Shoes • Men’s Hats • Men’s Clothing • Oxford Shop • The Male Bag • I.D. Shop • Boyswear • Corral Shop

Second Floor of Fashion
Coat Center • Fur Salon • Rainwear • Suits • Millinery • French Room • Contempo • Signature Shoppe • Sun Country Sportswear • Career Girl Dresses • Career Girl Shoes • Daytime Dresses • Sports Center • Bride’s Shop • Coiffures Americana Beauty Salon & Wig Salon • Plaza Shop • Pin Oak Sportswear • Pin Oak Dresses • Daywear • Silhouette Shop • Loungewear • Sleepwear • Maternity Shop • Junior Center • Junior Sleepwear • Pacesetter • Focus Shop • Young Juniors • Teena Texas • Girls’ Center • Infants • Toddlers • Boys 4-7 • Girls’ Sleepwear • Children’s Shoes • Jean Sardou Photo Studio

Third Floor
Crystal • China • Gift Shop • Housewares • Hearth Shop • Garden Shop • Hardware • Paint Center • Appliance Center • Linens • Fashion Fabrics • Art Needlework • Toyland • Stereo • Television • Records • Auditorium

Fourth Floor
Lamps • Draperies • Carpeting • Patio Shop • Pictures • Custom Fabrics • Young Modern Shop • Furniture • Dual Sleep • Piano Salon • Camellia Room Restaurant

 (551,000 sq.ft.)







Las Palmas Shopping Center
1957
79,000 sq. ft.

North Star Mall (1969)
214,000 sq.ft.
Star of the North Dining Room


Highland Mall Austin TX
1971
200,000 sq. ft.
The Highland Room


Windsor Park Mall 
July 28, 1976
132,000 s.f.

Ingram Park Mall 
1979
143,000 sq.ft.



Coming in due course.


87 comments:

  1. Joske's bought out the Titche's Department stores in Dallas and had locations in Downtown Dallas (which later became their corporate offices) as well as NorthPark Center in Dallas which is now Dillard's. Also in Dallas at Red Bird Mall (now Southwest Center), Town East Mall, NorthEast Mall, Irving Mall, Richardson Square Mall and strip center locations in Wynnewood Village and Preston Forest Village. Joske's as well had stores across the street from the Houston Galleria which is now known as Dillard's Post Oak and Willowbrook Mall as well in the Houston area. Joske's in it's hay day was titled as "The Biggest Store in the Biggest State"

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  2. Joske's had stores at the following malls in and around Houston:

    Post Oak (The Galleria)
    West Oaks
    Willowbrook
    Town & Country
    Deerbrook
    Baybrook
    Northline
    Westwood
    Greenspoint
    San Jacinto
    Beaumont/Parkdale Mall
    Lake Jackson

    Foley's and Joske's were longtime rivals in Houston. For many years, if there was a Foley's at a mall, there was not a Joske's and vice versa. It wasn't until Greenspoint was built in 1976 that Joske's and Foley's were co-anchors.

    Richrd in Houston

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    Replies
    1. The stores in Houston was a different division also owned by Allied Stores. Joske's of Texas and Joske's in Houston were sister stores not the same company.

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  3. It is interesting to note that Joske's had three divisions until the 1980s. They had Joske's San Antonio (where the first store was located), Houston and Dallas. All had their own headquarters and buyers. Allied Stores consolidated them in the 1980s.

    Richard in Houston

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  4. San Jacinto Mall never had a Joske's. It was planned but never went in. Mervyn's opened where Joske's was suppose to be.

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  5. Wasn't there a Joske's at Gulfgate Mall in Houston in the 60's...?

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  6. Yes, there was; I plan to cover Joske's Houston stores separately.

    BAK

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  7. John from Joske's02 June, 2011 11:25

    The Joske's San Antonio division (commonly known as Joske's of Texas before the 1984 merger with Titch's of Dallas and Joske's of Houston) also operated one store in El Paso at Cielo Vista Mall and briefly two stores in Phoenix at Metrocenter and Camelback Malls. These were all acquired in 1978 when parent company Allied Stores purchased portions of the Liberty House chain. Frost Brothers bought the one in San Antonio which was at Wonderland Mall.

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  8. John from Joske's05 June, 2011 12:12

    When Joske's celebrated its centennial in 1973 there was a 13-page insert in the San Antonio Light of April 15 detailing the history of the San Antonio-based company. It was written by Lois Burkhalter and is entitled "The Enjoyable Joske's Story". The ad campaign that year used "enjoy" and "enjoyable" extensively; the credit card was called the "enjoyment card" for several years afterward. I have a photocopy of the entire insert; if anyone is interested I can try to scan it and post.

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    1. I would love that, I grew up in San Antonio. I bought my Girl Scout uniform there and I went to the Christmas Winter Wonderland. I also took my son although it was a smaller version.

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    2. I would love that, I grew up in San Antonio. I bought my Girl Scout uniform there and I went to the Christmas Winter Wonderland. I also took my son although it was a smaller version.

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  9. I certainly would love to see it! I wish I could have been in San Antonio when it was Joske's but unfortunately, I was too young, and when I finally got to San Antonio it was already gone...

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  10. John:

    Sorry that I didn't respond about that earlier; I would love to post it here. You could send an e-mail to bakgraphics@comcast.net

    Thanks!

    (I subscribe to some newspaer archives - and will try to find it there.)

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  11. Joske's was so important to a young married couple from Baltimore in 1956. My husband had been posted to Fort Sam as a motor pool specialist and for a big night out we'd go eat at Joske's and then go to The Aztec to catch a film if we could come up with the money. After I worked for USAA it got easier. We bought a Colt 45 at Joske's and used it to target shoot on base, and hit cans along the river near Matagorda with Tommy and Carolyn Cain, our friends and shrimp boat owners. I bought big Mexican paper flowers there for decor, towels and sheets, clothes, in addition to the gun. It was a great place to be in 1956-58.

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  12. I,sure did enjoy going to the Camellia Room Elegant Restaurant,everytime I,went to the downtown Joskes of San Antonio.

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  13. Can anyone comment on the quality of diamonds sold in their diamond salon?

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    Replies
    1. I myself was looking for a certain ring my mother had from their jewelry department. I was hoping to find the person or company who made that ring.

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  14. I was in several television commercials for Joskes in the 1970's, probably 75-80 or so. I would really love to find out what happened to the reels from the old commercials and if they were possibly retained anywhere or just destroyed. Any ideas?

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  15. I have one of their old sewing machines labeled with their nameplate on the front. The machine is an old rotary (White Mfg) from the late 40's. It is from a home here in CT.

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  16. Joske's of Texas , downtown San Antonio
    also had a Camera department. 1st floor.
    Mgr. was Rudy Filipone.
    At North Star Mall , Doris Vauter.

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  17. Long shot but does anyone know Jim F. from the the creative design area? Window dressing? Probably about 1985/86? Always wanted to get back in touch with him. Thanks. Mark

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    Replies
    1. I did Annie with him in the 1980s he was working for Dillards in store design in the early nighties and left to draw papper dolls in 1995.I lost track of him then.I would google his papperdolls and see if anything comes up.

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  18. My grandfather worked at Joske's at the Las Palmas location in the 70's. I remember getting a bunch of stuff they carried from the newley released Superman Movie from Joske's.

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  19. Joske's Alamo Plaza Store was a unique shopping experience for any age. Remember when Hemisphere started its real expansion? The NE Entrance of the store opened to a big parking lot that started with some super slides. Before all of that, does anyone remember the blue tile with the white letters JOT inlaid in same. An Architectural protege won a contest with that design. He is still a famed Architect working in Texas and was a groomsman in my wedding in 1956 and I in His in 1973.

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  20. A must see timeline, with some photos, from the San Antonio Express-News on the Alamo Street Joske's: http://www.mysanantonio.com/business/item/Timeline-A-history-of-Alamo-Street-Joske-s-18226.php

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  21. I lived in San Antonio back when Joskes was known as the biggest store in the biggest state. That was how the ad ran on tv. They had the greatest Christmas decorations the kids would ride a train up to see Santa. They had animated scenes for you to look at while riding the train to see Santa.

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  22. I miss all the old stores that have gone on to Mall heaven. I shopped at Joske's just before they closed the doors for good, still have several outfits. The clothes were so much better quality than we can get now. Did not know they had sewing machines, just bought a very old Joske's Sewing Machine, to add to my collection. Only one I've ever seen. Just learned through this site that they sold guns too. Wow, wish we still had Joske's.

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  23. Joske's of Texas, By the Alamo, San Antonio, The greatest store in the greatest state.

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  24. My grandmother worked as a hostess at Joske's in 1909 when she was 14. She said she was given the task of arranging the flowers because she had "elegant Hands". She told me it was very posh to have tea in their tea room. I remember buying blueberry muffins at the Bakery near one of the entrances in the late 60's and early 70's. They were huge and worth every penny of the 1.00- 1.50 I spent on them. I bought one ever time I went to work near there.

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  25. I was born in 1969 & reading about San Antonio Joske’s brought tears to my eyes. Wonderful memories of my parents taking my brother & I there from San Marcos. We were always dressed well because of that store. Around Christmas was my favorite time to visit. Riding the train, seeing the window displays & getting our photo taken with Santa makes my heart melt with fun memories. Mom would tie the ribbon from the balloon to my wrist. I still remember being in the stroller with it floating high above me while tied to my wrist. As we got older, we would get the large, ticker, round balloons you could bump back & forth by its band. Most of the time mine would pop getting into the car at the end of the night. I now live in NYC & make it a point to go see the animated window displays. I tear up every time thinking of fond memories being a kid doing that at Joske’s. It really brings me back in time. Such innocent, simpler days.

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  26. These comments bring back memories. I worked at the Alamo Plaza Joske's from about 1975 - 1980. It was a blast as there was so much to witness with the clientele being so diverse. It truly was a highlight of my young adult life. I moved away from San Antonio in 1984 and was saddened to learn that Joske's closed. My last visit back in April 2013 we drove downtown and that beautiful old building is now sitting vacant pending a decision to convert it into a hotel.

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  27. Lotsa hotels, but nowhere to shop . . .

    BAK

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  28. I was employed as the Area Sales Mgr.of the Men's Furnishings Dept for Joske's in Dallas at Redbird Mall from 1985-1986 when they were sold to Dillard. Does anyone know how I can possible track down proof of my employment there? My current job's pay scale is based on proven experience (ie on company letterhead or something from HR) but it was so long ago, the people employed at that time are long gone...

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  29. The facts that need to be straightened out regarding The Joskes and Titches stores. Joskes did not Buy out Titches. Joskes did not purchase Titches at all. Titches and Joskes were both Allied Corp. Stores They had been bought out by allied many years ago. Allied owned more than 275 large dept Stores in the United states Under many different regional Names. The difference between Allied and sears is Allied Kept the regional Names and geared each chain to the region it was in. Allied did a Name consolidation In the Texas area. They had a broader Name recognition of Joskes being Joskes was both in San Antonio and Houston. So they Had all the Allied stores in the south west changed to Joskes. Shortly after this name Change they Bought out stores in New Mexico and Arizona and placed them under the North Texas Joskes Branch ( formerly Titches) I have not seen a mention of these Joskes stores in any of these articles.

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  30. Bak Do you have any History of what chain of Stores Joskes bought out in Phoenix Arizona and Albuquerque New Mexico? They Shot some commercials at the North park store for the Big add push in those two states when they Purchased those stores. It was in the very late 70's or very early 80's maybe 80 or 81. What Happened to all these stores was Purchased by the Billionaire Campau, From Canada. He Bought out all the allied stores by making a hostile raid. He purchased The Allied division to Keep the cream of the Stores and Sold out what he did not want. Brooks Brothers Suits was a Allied Corp store at the Time also. One could use their Titches credit card in all the Joskes stores and the Joskes people could use their cards in Titches. Same with Brookes Brothers you could use your Discount with in any of the Corps stores.

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  31. I worked at the El Paso store (EOJ) while going to college at UTEP. Made a lot of friends there and remember that we were always competing again Dillard's at Cielo Vista Mall. I worked in the dock loading area and use to deliver furniture (hated when we had to deliver sofa sleepers to upstairs apartments). We were part of the San Antonio division so our sales manager would go up to San Antonio for meetings and they always bragged about staying at the Menger hotel. We had several excellent managers, the one that comes to mind is a guy named Woody Cozart. he was a great motivator and the staff admired him. Now that I am a CFO for a large school district, I am reminded that they were the best times of my life.

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  32. Oh my goodness, I read "Jenn's" comments and the others regarding Joske's at Christmastime. It was THE best place to be if you were a kid. Their "Fantasyland" was THE best. Anyone remember that? If our mom took us shopping at Joske's, it was a treat, something special. Oh how I remember taking the elevator down to the "bargain basement" for the "deals". I was born and grew up in San Antonio and Joske's was and still is a wonderful fond memory for most people. And in answer to someone's question/post regarding quality of diamonds purchased at Joske's, I purchase a set of baby diamond earings for our first born (which was 1984), and are still in good shape. I still have the box and Joske's bag in which the sale was completed.

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  33. I WORKED AT JOSKE'S I WAS IN CHARGE SALES SUPPORTING DEPARTMENTS, I HAD PEOPLE WORKING ON ALL FLOORS. I WISH I HAD A COPY OF THE STORE DIRECTORY IT LISTED ALL MANAGERS/BUYERS NAMES AND PHONE EXT. YES CHRISTMAS WAS GREAT VERY BUSY FOR ALL MY DEPARTMENTS. CALL ME 210-584-3027 WITH MORE INFO.

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  34. I have a Joske's of Texas fur shawl that has the name Gayle Johnson on the inside. I was wondering what this is worth. Its so beautiful :-)

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  35. Looking for Diane Kelly worked as buyer roughly 1975-1978 Buddy Moses Fort Worth, Texas facebook

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  36. Worked Joske's by Alamo in 1976-78. Trying to locate a buyer, Diane Kelly was her maiden name. I worked under her and had good memories. Any help would be great Buddy Moses bubbabm@aol.com

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  37. My childhood in San Antonio centered around Joskes. My grandmother took me there often (we'd get on a bus along San Pedro and ride downtown where we'd walk from Frost Bros to Joskes, eat at the Camilia Room, then walk back to catch the bus back to my grandmother's house), and at Christmas a visit to Joskes was a must! It was sad to see it go.

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  38. Joske's was built around a small church on the side of the building. We called it "St. Joskes" when I lived there. I always loved the idea that the store built around this church rather than removing it. I remember being on the bus going down this street (is this Houston Street?) and seeing the Catholic people on the bus cross themselves as we passed this small church.

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    Replies
    1. the church is on Commerce St.

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  39. In the name of the Father, and of the Son, and of the Holy Spirit, Amen!
    -Bruce

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  40. The diamond salon at Joske's in San Antonio was actually a leased department, run by the Sadovsky family. I believe the diamonds and other jewelry was of excellent quality.

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  41. There was never a Joske's at West Oaks Mall. It was the first Dillard's store built in Houston that wasn't originally a Joske's

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  42. Joske's of Texas... Alamo Plaza, do you have any idea where the SANTA that sat on top of the building during Christmas went to? Hoping that it wasn't destroyed, since it was so big & beautiful. In search... I've got an idea!!! <3

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  43. Does anyone have a picture of the train? I believe that I have it! contact me at smasal72@gmail.com thanks

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  44. I visited Joske's in 1967 and looked at some saddles at the Shirley Brown Saddlery on the second floor..
    Does any one remember this them.
    Shirley leased the right hand back of the second floor. Does anyone remember him? Please let me know.Thank you. Robert Colson................... rcolson001@sat.rr.com

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  45. I have a piano with Joske's of Texas on it. Bought my first appliances from there; remember the policeman who would cross the pedestrians from the back parking lot.

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  46. I was just going through an old keep sake box that we found in my grandparents house, and found 2 of my grandfathers copper Joske's credit cards.. This was so awesome to find. Makes me appreciate the history.

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  47. We are hoping to find someone who might have worked at or shopped at Joske's and remembers
    a woman who worked there for many years. We are looking for any information on Gladys Austin.
    We would be very interested in any photos that she might have been in. Please contact me at
    rvidmar72@msn.com.

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  48. I have a brass display shoe rack from Joske's that held 5 pairs of shoes. Would be willing to part with it for a price! Wouldn't take less than $50 for it. Reach me at mdjonce@twc.com in Austin.

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  49. Looking for a
    Diane Kelly worked roughly 1975- in basement as a buyer?

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  50. Wasn't there a joske's store in the mid cities area between Fort Worth and Dallas ?

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  51. Probably later when a lot of department stores merged and combined in order to save money. As a rule I try to focus on the "golden age" of the 1950s to 1970s" and in that case Joske's was in San Antonio (and branch locations), and Joske's of Houston was in the Houston area. The Titche-Goettinger stores eventually carried the Joske name in the 1980s.
    -Bruce

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  52. My grandmother worked at the downtown San Antonio Joskes for many years. I have fond memories of her taking us to the Camelia Room restaurant whee there were large pink camelias painted on the walls. The Christmas Fantasyland was a source of great joy and awe for me and my brothers. I stil have a photo of me, at age 9, along with my two younger brothers, with Santa at Fantasyland.

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  53. I have a Joske Sewing Machine that a lady had one and it had been serviced by Gromes in San Antonio. She gave it to me. I have a commissioned window seat cushion I have to make and I am going to lug that heavy thing out and see how it works today!!

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  54. I was just given a Joske sewing machine and would love to get some information on it.

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  55. i lived right across the highway from joskes in northstar mall. so many memories including my mom and i getting our gold add-a-bead necklaces from the "fine jewelry" dept. also, i tried out for the joskes teen board, with all my friends. we didn't get in, but the experience was fun--walking down a runway, pretending to know how to model. all the girls that were chosen were at the top of the social food chains--cheerleaders, etc. i wonder if some of those women will chime in. what did you get and do? probably less than my teen mind imagined. i also had a creepy stalker follow me around once. a female store detective found me and walked me to my car. i woke up the next morning and realized the guy had been in the parking lot when i arrived--he knew which car i came in and that i was alone. so thanks to her!

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    1. Donna, I was on the Joske's College (Teen) Board one summer (1966) and had such a blast. But I wasn't anyone on one of the "top social food chains." At 18, I was tall and pretty, wore clothes well, and attended Our Lady of the Lake College (Women-only college then), and I was the only person "of color" on the board--a Filipino-American. I'm 74 now and look my age--LOL!

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  56. I can't believe I found this site. I was on Joske's Teen board in 1985. I worked in their office and they used to have fashion shows. That was a blast. Julie Fisher(?) was in charge of the board and showed us how to be professional, charming young ladies. I would love to find some of these girls. Thanks for keeping track of the history, Love it!

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  57. We have a Joske's Zig Zag sewing machine (Model #550 and Serial #21338). It's a pastel light green color. 18 zig zag patterns available. We also have the original instruction manual. Sewing Machine and manual are both in really nice condition. We have it stored in our garage. We never used it. My wife inherited this machine from her aunt after her passing about 2005. My wife recalls being 5 yrs old and her aunt sewing on this machine. I'm estimating this machine dates at least back to 1968 and perhaps earlier. We are wondering if anyone might have more information as to the time Joske's came out with this sewing machine.

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    1. I recently bought a Joske's sewing machine, it is old, an copper color & it is a zig zag. I would love to have a manual but can't find. The serial number is SK 37975. It sews beautifully.

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  58. I worked on the beefing up the wood floor supports in the basement years ago when they were making River Center mall. I found some old papers in an old vault in the basement. I have a picture of the store with horses and buggy's in front of it. I also found a Deed to a lot in La Vita dated in the 1860's

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  59. I have 3 Vintage Joske's Credit Card name plates that were my mother-in-laws. Wondering if you would be interested in them? They are in a red case that says JOSKE'S on the front and Charge Plate Service on the back. Thanks

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  60. I still have and use the following purchases made at Joske's back in 1966: Pressure Cooker, Mixer and Lady Remington Shaver. I still use them almost every day. Earlier when I was a kid, I got in trouble for riding the escalator, up and down. Why not...it was fun! At 71 years now, those are fond memories I have at Joske's.

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  61. I worked on the original construction of Fantasyland before Xmas of 1959, then in the Men's Dept. until becoming the glass engraver in the China/glassware dept. Worked full time until turning it into part time work Mon./Thurs. evenings until the late '60's. chapshots@gmail.com

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  62. Memory fading a bit as I started at Joske's Fantasyland before Xmas of 1960, not '59.

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  63. I worked at Joske's in Beaumont, Texas from 1975 through 1979 while attending college. It was a great place to work. Joske's still had a fabric department when I began working there. That's where I spent most of my paycheck -- the employee discounts were great!

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  64. I bought a pair of very comfy chairs at a garage sale. Not until they started to wear did I take a look at them closely and I was surprised to see a Joske's label on them. I would like to know more about them, a listing in a catalog, etc. Any ideas as to the existence of such materials?

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  65. I got a piano by joske's Texas has a date 3 28 68 I would think that's when it was made. Don't know the history of it. the lady left it behind when she moved where I'm stay in..she didn't want it.does anyone knows how much it's worth.. some keys do get stuck but the piano it self its in ok condition

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  66. I worked for Joske's Northline, Houston in 68,69,& 1970 in the china and crystal (wedding registry), in high school. We loved moonlight madness once a month. Gulfgate & Northline were called sister malls and Joske's anchored them in 1962. My friend bought her wedding dress and all bridesmade dresses in 1969. Also had a men's tux dept, furniture, appliances etc. bought my first washer and dryer there.

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  67. I have a an old joskes sewing machine would anyone like to buy call rich 1 302 368 5880

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  68. I have 8 dolls from joske's if anyone is interested..

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  69. I recently was blessed to be a companion to Carmen Paez, she was a beautician at Joskes. She is foing to be 100 in November. Her nemories are crystal xlear. She loved working a Joskes.

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  70. i have a fabric table from joske's, very large two drawer with 1800s casters inside for the drawers

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  71. Can someone tell me about the French Room?

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  72. I have a white dressmaker sewing manchines E-6354 with Joske's of Texas name plate, it works and it is in really good condition, would like to know more about it?!?!

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  73. My grandmother was a seamstress and one of her designs were on display in the window in San Antonio. Are there records or photos somewhere that I can go to research this?

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  74. I remember this store from the 70s i wandered off when I was 5 years old and my mom could'nt find me. She eventually did. just wanna let y'all know we have a sewing machine with the logo of Joske's on it. It says Joske's on the side and the model is 670 serial number 576663 if anyone knows anything please lmk

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  75. I found your w2 form from 1952.if you would like it back

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  76. I've just been able to access the Houston Chronicle's imaged archives, where I have obtained info on Joske's Houston's locations and opening dates. They are as follows:

    Downtown Home Store @ 407 Main St. (former Foley's) - Oct. 25, 1948
    Gulfgate - Sept. 20, 1956
    Post Oak - Aug. 1, 1963 (replacing the 407 Main St. location)
    Northline - Feb. 5, 1964
    Town & Country - Aug. 5, 1969
    Parkdale (Beaumont) - July 30, 1973
    Westwood - July 28, 1975
    Baybrook - July 26, 1978
    Brazos Mall (Lake Jackson) - Aug. 4, 1979
    Greenspoint - July 25, 1980
    Pasadena - Mar. 4, 1982
    Willowbrook - July 21, 1983

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  77. I was on Dillard's Teen Board in 1976 (or 1977) representing Alamo Heights High School. All I really remember is modeling in some fashion shows in the store which was a lot of fun. I would love to do it again! I've tried to find photos online to no avail. If anyone has ideas on how to find pictures from those shows, that would be wonderful.

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