Elder-Beerman, Dayton, Ohio


The Original Elder & Johnston Store at Main & Fourth in Dayton


The Beerman Home Store, later a part of Elder-Beerman


Elder-Beerman
Main at Fourth
Dayton, OH 45401



COURTHOUSE PLAZA STORE DIRECTORY

Street Floor
Fine Jewelry • Costume Jewelry • Accessories • Handbags • Small Leather Goods • Scarves • Gloves • Hosiery • Cosmetics • Umbrellas • Top Shop • Plaza Sportswear • Plaza Shoes • Stationery • Greeting Cards • Candy • Smokeshop • Men’s Accessories • Men’s Furnishings • Male World • Levi Shop • Men’s Clothing • Men’s Sportswear

Second Floor
Shoe Salon • Contemporary Shoes • Millinery • Wigs • Fur Salon • Beauty Salon • Junior Sportswear • Junior Dresses • Junior Coats • Sleepwear • Loungewear • Daywear • Foundations • Plaza Dresses • House and Town Dresses • Women’s World • Ms. Beerman Dresses • Ms. Beerman Sportswear • Ms. Beerman Coats • Plaza Coats • Comtempo • Young Sophisticates • Clubhouse Sportswear
Regency Regency Dresses • Regency Sportswear • Regency Coats

Third Floor
Infants • Toddlers • Boys • Boys’ Accessories • Girls • Girls’ Accessories • Children’s Shoes • Sporting Goods • Toys • Luggage • Housewares • Cookware • Small Electrical Appliances • Gourmet Shop • Vacuum Cleaners • Garden Center • Hardware • Paint and Wallpaper • Books • Cameras • Gourmet Foods • Plaza Restaurant • Optical Service

Fourth Floor
Domestics • Bath Shop • Linens • China • Glassware • Gifts • Silverware • Fabrics • Art Needlework • TV Center • Stereos and Radios • Lamps • Pictures and Mirrors • Floor Coverings • Curtains and Draperies • Furniture • Interior Design Studio • Mattresses • Customer Service


BRANCH STORES

Northwest Plaza (1966)
217,000 sq. ft.

Centerville (1966)
195,000 sq. ft






Hamilton (1968)
Second and High Streets

167,000 sq. ft.







Van Buren (1969)
Kettering

 




Fairborn (1969)

 






Richmond, IN (1974)
100,000 sq. ft.



Lima (1973)
130,000 sq. ft.






Courthouse Plaza (1975)
Second at Ludlow
341,000 sq. ft.


Piqua (1975)







Towne Mall
Franklin (1977)
118,000 sq. ft.

7 comments:

  1. I grew up in Dayton, Ohio and loved this store. I saw the changes over the years and was saddened to see it's decline. I actually ended up working for the Northwest plaza store. Ironically, the downtown Dayton store was turned into a company called Reynolds and Reynolds and I ended up working there too. Now I live in Kentucky. There is an Elder Beerman located in Frankfort but nothing like the wonderful store I loved. Thanks for posting :)

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  2. Your top picture shows the south end of the Reibold Building. Elder and Johnston (as it was called) occupied the large north end. I toured it once and found the original Otis escalator and 6th (?) floor enormous skylight. The second picture depicts The Home Store - also in Downtown Dayton - another component of the Elder-Beerman story and empire. Elder-Beerman constructed a totally-new 5-story department store in Downtown Dayton in 1976 - almost unheard of in the US at that late date. That store closed sometime in the mid-90's. It is now an office building. Prior to that construction, "Elder's" most imposing store was at Northwest Plaza -- still in existence, I think, but no longer in a good neighborhood, sadly.

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  3. I became familiar with Dayton in the 1970s . . . Elder Beerman was different from its rival Rike's, but can recall that a chance trip one evening to the Centerville store recealed that to be a very attractive branch. On my brother's wedding day in 1976, we ran downtown to that new store to pick up a last minute item. I would have never thought then that Downtown Dayton would be devoid of these great stores by now. A ride through town on a business trip a few years ago was a disappointing experience.

    Thank you for your comments!

    Bruce

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  4. I lived in the Morgantown WV area for a short while and was delighted that there was an Elder-Beerman put in the mall close by. It was a little bit of home. :)

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  5. I played Santa at the downtown location in the early 90's. I worked nights on Friday - Saturday afternoon and night - Sunday afternoon.
    We had a real Santa that worked the weekend mornings. When I say real I mean he had a white beard, his own suit, a belly, the guy looked like Santa.

    They also had a section of the store dedicated for kids to do their own Christmas shopping. (Santa Land?). Only Children were allowed in the area and they could buy small gifts for their friends or parents.

    On weekend mornings, EB had a Breakfast with (the real) Santa and his Elves in the restraunt. The Elves gave out small gifts. Lots of Singing and clapping and starry eyed children. After the show the kids could get their photo taked and/or do some shopping.
    I covered for Santa once when he was unable to attened. I will never forget that day. Wonderful Times.

    One night the Store Manager asked if I could stay late. A family wanted to get a photo with their daughters and they were running behind. Of course I agreed. They showed up about 1/2 hour late. It was a proud Father, Mother, and their two daughters home from College! :-) They said they had got their family photo with Santa, at Elder-Beermans, every year since the girls were babies (1970's).

    Towards the end, on the night shift, I would sit or walk the store for hours with my elf and we would not see a single child. Sad.

    It was still the best job I ever had.

    Merry Christmas
    Santa's Helper

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  6. i worked at the elder beerman east town location during high school....from there i was sent into their management training program at a very early age...i had no idea what i was getting myself into...they promoting me quickly and i worked at: northwest, richmond, hamilton, sandusky, zanesville and finally fairborn where i was FIRED...wasn't funny then, but little did i know they did me a HUGE favor as i moved to los angeles shortly thereafter where i've lived for 25 years....aw, but i do have a lot of fond memories of my times there, including some downtown dayton days stints, the beerman thanksgiving day meals for the less fortunate, and a lot of good, hard-working staff....would love to hear from anyone who remembers me :-)
    shawn hickey gunnarproduction@aol.com

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  7. I worked at the Downtown Hamilton Elder-Beerman in the early/mid 1990s. There were 6 sales floors: furniture and electronics in the "blue" building across the street, and clothing plus bargain basement in the newer, "brown" building.

    I was in charge of the employee newsletter, and I got in trouble once. I wrote a (false) story that Elder-Beerman was formed by two Beerman brothers, and each wanted to name the store after himself. They fought about the name until one brother passed away, and that left the other brother to finally name the store after himself. The brother who passed away was the Younger Beerman, and the surviving brother was the Elder Beerman. I was called into the management office and given a verbal warning over that one...

    I was written up one other time. Elder-Beerman had a strict dress code that required suit and tie at all times, every day. I took my suit coat off and placed it on the sales counter while I was moving some boxes. A manager saw me out of dress code and wrote me up. Funny thing, though... people complain about formal dress now, and ever since I worked at Elder-Beerman, I've always worn suits to work, regardless of dress code.

    While I was one of many temporary part time employees, the full timers were senior ladies who were there to stay. They were 80 years old with blue hair when I worked there. About 15 years later, my wife got a job in Oxford. On the way up once, we drove by Elder Beerman. I slammed on the brakes in an instant, and said, "Let's stop in, for old time's sake." All of the blue haired ladies were still there, and they all remembered me. The store was down to three sales floors, from six. A few years later, the store closed. What a sad day.

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